Privacy policy

Last Updated: September 09, 2025

Welcome to YO-GAYA B.V. ("we", "us", or "our"), a company registered in The Netherlands. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website or make purchases from our online activewear store. We operate in the European Union (EU) and the United States (US) and comply with applicable data protection laws, including the General Data Protection Regulation (GDPR).

1. Information We Collect

We collect the following types of personal information:

  • Name
  • Email address
  • Phone number
  • Address
  • Payment details
  • Birthday (optional)

2. How We Use Your Information

We use your personal information for the following purposes:

  • Order Fulfillment: To process and deliver your purchases.
  • Marketing: To send promotional emails and SMS messages with your consent.
  • Analytics: To analyze trends and improve our website and services.

3. Third-Party Services

We use the following third-party services to support our operations:

  • Stripe, Shopify Payments, PayPal, and Loop for payment processing.
  • Meta, Google, and TikTok for advertising and analytics, which may involve cookies and tracking pixels (e.g., Google Ads, Meta Ads, TikTok Ads).

4. Data Sharing

We do not share your personal information with affiliates or partners. We may disclose data if required by law or to protect our rights and safety.

5. Data Retention

We retain your personal information indefinitely unless you request deletion, in compliance with GDPR.

6. Cookies and Tracking Technologies

We use cookies and tracking pixels from Google Ads, Meta Ads, and TikTok Ads to enhance your browsing experience, analyze traffic, and deliver targeted advertisements. You can manage these settings through your browser preferences.

7. Your Rights

Under GDPR, you have the right to:

  • Access your personal data.
  • Request deletion of your data.
  • Opt-out of marketing communications.
    To exercise these rights, please contact us at info@yo-gaya-support.com

8. SMS Marketing

YO-GAYA, in partnership with Klaviyo, offers SMS marketing to keep you updated on promotions and new collections. We obtain your phone number and consent for SMS marketing through sign-up forms and during checkout. Participation is optional, and you may opt-in by providing your phone number. By opting in, you agree to receive promotional SMS messages. Message frequency may vary, and standard message and data rates may apply. You can opt-out at any time by replying "STOP" to any SMS message. For further assistance, contact us at info@yo-gaya-support.com.

9. Contact Us

For questions about this Privacy Policy, please reach out to YO-GAYA B.V. at  info@yo-gaya-support.com.